How Can I Integrate with Meta and Create a Facebook Ad?

In this video, we’ll walk you through how to integrate Meta within Mallard Bay to connect your Facebooks ads. We will also go over how to build an ad within the platform connect with Meta.



Access your Outfitter Dashboard

  • Go to your Mallard Bay profile.

  • Navigate to your admin account.

  • In the toolbar, scroll down to Automation & Insight → expand the menu.

  • Select Integrations.

  • Find and click Meta.

  • Click Connect to Meta — it will prompt you to log in.

    • Use your personal Facebook login (the one tied to your business/outfitter/charter Facebook page), not your business login.

  • After logging in, a list of Facebook pages will appear.

    • Scroll and select your outfitter/charter page.

  • Next, choose your business portfolio.

    • Ensure only one is selected.

    • If you don’t have one or nothing appears, contact Mallard Bay support to troubleshoot.

  • Confirm that the portfolio matches your page (example given: “Old English Hunting Club”).

  • Click Next → review permissions → click Save.

  • Wait for the system to load.

  • Return to the dashboard:

    • Your page should now show as Active, along with its expiration/reconnect details.